Marketing, B.S.

Careers

A marketing degree opens doors to diverse career opportunities across industries, from corporate marketing and media strategy to nonprofit communications and brand management.

Pathways

  • Brand management and product marketing – Develop and position products to meet consumer needs.
  • Advertising and digital marketing – Create and execute campaigns across social media, search engines, and traditional media.
  • Market research and consumer insights – Analyze trends and data to inform marketing strategies.
  • Public relations and corporate communications – Manage reputation, media relations, and internal messaging.
  • Social impact and nonprofit marketing – Drive awareness and engagement for mission-driven organizations.
Contact information
Office location

950 Main Street
Worcester, MA 01610

The School of Business is located in Carlson Hall, close to the Maywood Street parking lot.

1-508-793-7543

1-508-793-8822