Career Fairs

Preparing for a virtual fair is like preparing to meet with organizations on campus, but you’ll need to keep a few extra things in mind. The Career Connections Center will help guide you through each step of navigating the virtual fair.  

You will need to:

• Prepare your tech 
• Prepare your Handshake profile 
• Register and build your career fair schedule 

Your virtual fair experience might include one-on-one sessions with recruiters and/or larger group sessions with recruiters and other student participants. It’s important to prepare well for both scenarios and to be ready to interact with recruiters via both video and text chat.  

STEP ONE: PICK A DEVICE AND BROWSER  

Desktops and laptops perform best during the Handshake virtual career fairs; the recommended browsers are Chrome and Firefox.

STEP TWO: TEST YOUR CONNECTION 

Testing your connection is highly recommended to ensure a smooth virtual career fair experience. Before the fair, ensure you have a strong internet connection in the location where you plan to log on to attend the fair.  

You can test your audio and video by joining your sessions with employers up to five minutes early. You’ll need to make sure you’ve allowed microphone and video access in your app or browser in order to participate.

While a webcam is not required to participate in the virtual fair, you might want to use video when you speak with recruiters, especially during one-on-one sessions. Ensuring your technology works before the fair begins will help you feel prepared and confident when you speak with the recruiters.  

STEP THREE: ASK FOR HELP 

You can review Handshake’s Video Requirements and Troubleshooting for Students if you need additional technical support. You also can reach us at cservices@clarku.edu if you need support and want to connect with someone in the Career Connections Center.   

• Arrive on time for your session. This shows respect, good time management skills, and that you are dependable. You can log in to your session early, but if you’re late, you may miss it completely.  
• Cancel in advance when possible. If you need to cancel your session, please cancel as far in advance as possible through the “Your Sessions” tab. This will also open the time up for another student to participate.  
• Maintain eye contact and smile. Look at the screen and try to really listen to what the employer has to say. Active listening enables a more meaningful, productive conversation. Also, don’t forget to smile and show positive energy. 
• Take notes for easier follow-up. If you have multiple meetings scheduled, it may be difficult to remember which recruiter said what. Taking down a few key notes will also make it easier for you to follow up after the fair. 
• Make an impression. To build personalized connections, we recommend you select to show yourself via video if possible, particularly in one-on-one sessions. However, if you feel more comfortable, you also have the option for audio only or text-based chat. 
• If interrupted — don’t panic! Since many of us have been working from home for the past year, people have come to understand that life happens. Do your best to quiet the interruption and continue the conversation. You can always switch your video off or revert to the text chat feature if needed. 
• Request contact information. Whether or not you are actively seeking an opportunity, don’t forget to ask for the recruiter’s contact information at the end of your session. Otherwise, it may be difficult to find later. 

Preparing in advance of the Career Fair will help you build confidence in presenting yourself and navigating new connections with employers. Here are a few quick tips on how to prepare:

• Plan to dress appropriately. First impressions matter; business casual attire is required for the career fair.
• Check out which companies are registered for the fair on the Handshake event page. Click on “View All Employers” on the fair event page to see a list of all employers registered, a description of the companies, and the types of positions they are hiring for (internships, full time, or part time). You also can view the current positions posted by an employer in Handshake to get a sense of their roles, requirements, and expectations by clicking on the company’s page and viewing their current posted positions.
• To prioritize your time at the fair, make a list of the top five to 10 employers you want to introduce yourself to and learn more about.
• Practice your “career pitch.” A career pitch explains, in 30 seconds or less, who you are, what your major or skills are, your career goals, and why you’re interested in the company. You can highlight things such as: you’re looking for an internship in a certain industry to get a sense of potential career paths; you’re seeking a full-time opportunity after graduation that enables you to use a particular set of skills; or your values align with the brand of the company and you’re planning to apply for their internship program.

• Bring several printed copies of your resume. Be sure to have your resume reviewed by Clark’s Career Services staff for proper formatting, industry keywords, and best practices on how to highlight your unique skills and experiences.
• Bring a notepad and a pen so you can take notes on what you learn from employers and recruiters when you inquire about how to connect with additional managers. The representative at the fair may not be the person hiring for the department or opportunity in which you’re interested.
• A way to hold on to the business cards you collect. Ask for business cards from people with whom you plan to follow up, not from every representative at the fair. It’s easy to fall back on asking for a card if you aren’t comfortable networking. Take this opportunity to make connections!

• Introduce yourself with your career pitch (see above under How to Prepare for tips on your career pitch). Say “hello” to the representatives and welcome them to Clark — employers sometimes send alumni to represent their company! Talk about your career interests and ask questions about the company and their opportunities.
• Bring your positive attitude and be sensitive to other students who may be waiting to speak with the same employer by keeping your questions brief and offering to follow up at a later time.
• Be courteous of employer materials. Always check with employers before taking materials from their tables.
• Send a thank you letter or email to representatives you meet at the fair, even if they don’t have an immediate opening for a position. The connections you make now can be invaluable later. Reaffirm your interest, follow up with direct questions you may have, and say thank you. Here’s a sample message:
  
  Dear (insert representative’s name),We met two weeks ago at the Clark University Career Fair. I enjoyed speaking with you about (insert company name and position or conversation topic) and was impressed by the company philosophy and opportunities. I wanted to reaffirm my interest in the (insert position or potential program) at your company. Given the qualifications and skills that you highlighted as ideal for this role, I believe that my (insert your related experience and interests) would be a great fit for the opportunity. I have attached an updated copy of the resume I gave you at the Career Fair. Thank you so much for your time and consideration.
• Sincerely,
• (insert your name)

• Send thank you emails to employers you met. Even if you are not actively seeking an opportunity, you may want to keep in touch with any recruiters with whom you had a productive or positive conversation. They will appreciate the professional courtesy. In your email, mention something you found interesting or learned from your conversation. If you are interested in being considered for a position, say so, and reiterate the qualities you could bring to the organization. 
• Connect with recruiters on LinkedIn. Immediately following the fair, you should also connect with any employers you’ve met with on LinkedIn. Remember to add a personal note in your connection request, reminding them who you are. Build your professional network!  
• Apply for posted internships or jobs. If you are seeking opportunities, apply for internships or jobs on Handshake and company websites. Once you’ve applied, follow up by email to let the recruiter know you’ve submitted an application. This is appropriate before the standard two-week application follow-up, because you already have made a personal connection.