{"id":15383,"date":"2017-08-02T21:35:43","date_gmt":"2017-08-02T21:35:43","guid":{"rendered":"https:\/\/www.golive.clarku.edu\/news\/2017\/08\/02\/student-marketing-project-grabs-the-bull-mansion-by-the-horns\/"},"modified":"2025-05-19T09:54:27","modified_gmt":"2025-05-19T13:54:27","slug":"student-marketing-project-grabs-the-bull-mansion-by-the-horns","status":"publish","type":"story","link":"https:\/\/www.clarku.edu\/news\/2017\/08\/02\/student-marketing-project-grabs-the-bull-mansion-by-the-horns\/","title":{"rendered":"Student marketing project grabs the Bull (Mansion) by the horns"},"content":{"rendered":"

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Emma Deneault ’18 knows her way around a pitch, but the economics<\/a> major stepped outside the lines for a LEEP Project<\/a> as a marketing and social media specialist at Bull Mansion<\/a> – a new Worcester restaurant co-owned by alumna Victoria Mariano ’08.<\/p>\n

“To say that a marketing position is out of my comfort zone would be an understatement,” says Deneault, who’s also the captain of Clark’s women’s soccer team<\/a>.<\/p>\n

During her internship, she’s learning the intricacies of Facebook, content creation and advertising, and says she’s inspired by Mariano’s “fearless approach to business,” something that took root at Clark.<\/p>\n

\"Emma
Emma Deneault ’18 says Bull Mansion co-owner Victoria Mariano ’08, right, has a “fearless approach to business.”<\/figcaption><\/figure>\n

“Not only is she teaching me the ropes of her business’ marketing methods, but also what it takes to foster, manage and maintain a business,” Deneault says.<\/p>\n

Deneault isn’t afraid of challenges or change – she willingly accepts both.<\/p>\n

She discovered Clark after some sisterly advice. Deneault had verbally committed to play NCAA Division II soccer at another school, when her sister, also a student-athlete, sustained a season-ending injury. Her sister told her she was still happy with her choice of school even if she couldn’t play her sport. This got Deneault thinking and searching for more.<\/p>\n

“I found Clark and fell in love with what it stands for,” she says. “Soccer became a bonus for me, and now I’m able to earn an impressive degree while playing the game I love.”<\/p>\n

Initially planning to major in chemistry<\/a>, Deneault changed course after signing up for an economics class to fulfill a Program of Liberal Studies<\/a> requirement.<\/p>\n

“I knew I needed to pursue economics after two classes,” she says. “The opportunities I’ve had to make changes and connections through my education have allowed me to grow into the person I am.”<\/p>\n

“If there is one thing I’ve learned at Clark, it’s to find comfort in being uncomfortable.”<\/p>\n