{"id":12795,"date":"2023-10-05T17:01:01","date_gmt":"2023-10-05T17:01:01","guid":{"rendered":"https:\/\/www.golive.clarku.edu\/news\/2023\/10\/05\/with-the-umpire-channel-noah-katz-26-has-made-the-right-call\/"},"modified":"2025-05-19T09:28:19","modified_gmt":"2025-05-19T13:28:19","slug":"with-the-umpire-channel-noah-katz-26-has-made-the-right-call","status":"publish","type":"story","link":"https:\/\/www.clarku.edu\/news\/2023\/10\/05\/with-the-umpire-channel-noah-katz-26-has-made-the-right-call\/","title":{"rendered":"With The Umpire Channel, Noah Katz \u201926 has made the right call"},"content":{"rendered":"\n            \n            <p class=\"intro news-subhead\">YouTube innovator moves umpires from behind the plate into the spotlight<\/p>\n            <p><html><body><\/p>\n<p>&nbsp;<\/p>\n<p>Noah Katz &rsquo;26 was 16 years old and wanted to earn money.<\/p>\n<p>His employment prospects didn&rsquo;t thrill him.<\/p>\n<p>Yes, he could have continued working in food service, and there certainly was an endless supply of available fast-food jobs around his hometown of Williamsburg, Virginia. But the arrival of COVID shut down dining rooms everywhere, and besides, he was hungry for a new opportunity.<\/p>\n<p>One day, Katz, the third baseman on his high school varsity baseball team, found himself chatting with an umpire in the local youth baseball league where he&rsquo;d played as a boy. The man convinced him to give umpiring a try &mdash; the money was good, he said, and the job would provide Katz an opportunity to indulge his love for the game once his playing days were done.<\/p>\n<p>After some training, Katz found himself behind the plate, calling balls and strikes, signaling &ldquo;safe&rdquo; or &ldquo;out.&rdquo; He loved it. Not only had he been introduced to the part-time job of his dreams, he felt like he&rsquo;d been granted access to a secret society that he wasn&rsquo;t even aware existed, one with its own rhythms, culture, and community. Why didn&rsquo;t more people know about this?<\/p>\n<p>Because Noah Katz hadn&rsquo;t yet told them yet.<\/p>\n<p>The secret is out. Katz is the creator and promoter of <a href=\"https:\/\/www.youtube.com\/channel\/UCVnO74Lw37KXnRzwCVtD6fQ\">The Umpire Channel<\/a> on YouTube, which he describes as &ldquo;the leading source of umpiring-related content in the world.&rdquo; In about a year and a half, his channel has attracted an astounding 130,000 followers and 60 million views of his content that celebrates all things umpiring. He&rsquo;s taken his video camera into ballparks throughout the country to interview umpires and players at just about every level of the sport &mdash; from youth leagues to Major League Baseball &mdash; becoming an increasingly recognizable presence on the field.<\/p>\n<figure id=\"attachment_41150\" aria-describedby=\"caption-attachment-41150\" style=\"width: 400px\" class=\"wp-caption alignright\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-41150\" src=\"https:\/\/www.clarku.edu\/news\/wp-content\/uploads\/sites\/37\/2023_Noah_Katz-84-1.jpg\" alt=\"Noah Katz films a video for The Umpire Channel.\" width=\"400\" height=\"290\"><figcaption id=\"caption-attachment-41150\" class=\"wp-caption-text\">Noah Katz films a video for The Umpire Channel.<\/figcaption><\/figure>\n<p>The Umpire Channel is a cross-pollination of several things: Katz&rsquo;s deep admiration for the umpiring profession, his undeniable entrepreneurial gene, and his skill with social media, where he seems to have mastered the art of generating buzz and building community. A nationally ranked <a href=\"https:\/\/spikeball.com\/pages\/official-rules\">Spikeball<\/a> player, he hosted a series of successful tournaments in Williamsburg while still in high school, attracting teams from across the country by creating a community of Spikeball enthusiasts on Instagram.<\/p>\n<p>Katz&rsquo;s journey, above all, is grounded in his passion for baseball, and his desire to always respect and preserve the integrity of the game &mdash; no more so than when he was both playing and umpiring high school baseball games.<\/p>\n<p>&ldquo;On Sunday, I&rsquo;d be umpiring a travel league game where some of my high school teammates were playing, and on Monday I&rsquo;d be playing beside them on the field,&rdquo; he recalls. Katz says he remained rigorously nonpartisan when behind the plate, and had no problem calling teammates out on strikes. They didn&rsquo;t give him a hard time, he insists. &ldquo;At most, they might say, &lsquo;You know, that wasn&rsquo;t a strike.&rsquo;&rdquo; He smiles. &ldquo;But it was.&rdquo;<\/p>\n<p>The day after he finished high school, Katz made a special trip to the Little League field where he&rsquo;d played and umpired most of his life. He had his 13-year-old brother film him talking about the challenges and joys of umpiring. &ldquo;We filmed two videos, and each one of them got 300,000 views in a day, primarily on TikTok. We reached 10,000 followers on TikTok within the first two weeks.&rdquo;<\/p>\n<p>Katz&rsquo;s evangelical zeal for this narrowest of niches was evident &mdash; and The Umpire Channel was born. People soon responded with a surprising hunger to learn about the umpiring world.<\/p>\n<p>&ldquo;Essentially every video I make is a video that&rsquo;s never been made before,&rdquo; Katz says. &ldquo;No one was recording umpires walking out to the plate for their pre-game meeting, or talking to Major League umpires about their experiences, or taking you behind the scenes of umpire school. We put it all together on the channel.&rdquo;<\/p>\n<p>He&rsquo;s conducted interviews at a number of area ballparks, including Polar Park, home of the Worcester Red Sox, and has done a good deal of work with the Savannah Bananas, a barnstorming team that turns the traditional game into a party. (Below is a video Katz filmed with the Bananas, produced by Katz and Moses Millman &rsquo;24.)<\/p>\n<p><em>Story continues after video<\/em><\/p>\n<p><iframe loading=\"lazy\" title=\"A Day In The Life With The Umpire For The Savannah Bananas\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/peBl718_DUs?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p>&nbsp;<\/p>\n<p>Umpiring is not without its challenges, and those challenges historically have taken center stage in the digital sphere. Countless videos capture umpires being harassed by impossible-to-please parents at youth and high school games. At the Major League level, every missed call has the chance of being immortalized online. If your team loses, chances are you&rsquo;ll lay some of the blame on the the person who called strike three on your favorite player.<\/p>\n<p>Katz approaches umpiring differently, intentionally emphasizing the positive aspects through his conversations with umpires and players (and yes, the players acknowledge that the task of arbitrating a game can be thankless, but, grudgingly, appreciated). There is currently an umpire shortage across the country, Katz notes, and his mission is to repopulate the ranks.<\/p>\n<p>&ldquo;I get it, officiating is a tough job. Parents can be bad, coaches can be bad. I&rsquo;m most interested in showing the human side of umpires; let everyone see the person behind the blue uniform,&rdquo; he says. &ldquo;And I&rsquo;m here to say that it&rsquo;s an amazing job.<\/p>\n<p>&ldquo;Some people have told me I should post controversial content,&rdquo; Katz continues. &ldquo;But then what am I building? Posting an umpire&rsquo;s missed calls is a short-term move for views and clicks, but I&rsquo;m building something for the long term that I hope will be a significant factor in helping solve the umpire shortage. I&rsquo;ve already received hundreds of messages from people who have told me that through my content, they&rsquo;ve been inspired to become umpires.&rdquo;<\/p>\n<p>Katz, a marketing major, is preparing to launch The Umpire Channel&rsquo;s Guide to the World of Umpiring, which will provide a listing of resources such as umpiring camps and clinics, instructional videos, recommendations for umpiring gear, and a journey map detailing the steps needed to progress through the profession, all the way up to the Major Leagues. He&rsquo;s also planning to produce long-form documentaries and is considering creating new channels that focus on officiating opportunities in other sports.<\/p>\n<p>Katz isn&rsquo;t playing much baseball these days. He&rsquo;s busy with his academics, running track and cross country for Clark, and, of course, growing The Umpire Channel.<\/p>\n<p>His next goal? &ldquo;I want to get the number of followers into the millions.&rdquo;<\/body><\/html><\/p>\n","protected":false},"excerpt":{"rendered":"<p>YouTube innovator moves umpires from behind the plate into the spotlight<\/p>\n","protected":false},"featured_media":12796,"template":"","meta":{"story_color":"#525250","story_headerImg":12796,"section_label":"","footnotes":"","_links_to":"","_links_to_target":""},"categories":[251,223],"displayed_author":[235],"featured":[],"topic":[260,261,121],"class_list":["post-12795","story","type-story","status-publish","has-post-thumbnail","hentry","category-business-innovation","category-clark-community","displayed_author-jim-keogh","topic-major-in-marketing","topic-marketing","topic-undergraduate-students"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v27.4) - 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