She began making music a decade ago at age 18, eventually performing with major African artists, which led to her signing with her first record label, 42 Records.<\/p>\n “I was just singing covers, honestly,” Oduor says of her start in the industry. “I had this video recorder, and I would make videos of myself singing. That’s when YouTube had just started out. I began performing almost by accident.”<\/p>\n A music festival representative spotted one of Odour’s videos and invited her to perform the national anthem at an upcoming concert. The moment was extra special because the festival featured Burna Boy, a popular Nigerian singer, songwriter, and music producer.<\/p>\n “Being a musician means I have a purpose on earth.”<\/p>\n <\/cite>\r\n<\/blockquote>\r\n![\"student](\"https:\/\/www.clarku.edu\/news\/wp-content\/uploads\/sites\/37\/2024_Rosalie_Oduor-50-420x266-2.jpg\")
Oduor has lived globally since graduating with her bachelor’s in marketing from Kenya’s Strathmore University. She earned a master’s degree in innovation and entrepreneurship from the University of Manchester, England, and she is now studying for her master’s in marketing analytics<\/a> at Clark’s School of Management<\/a>.<\/p>\n<\/p>\n