Cassie Mayer, ’24, a double major in English and Spanish at Clark University, took a boredom-buster quarantine hobby to a bustling small business, and entered FromCass4U in Clark Tank 2022 – Venture Development to build upon her success. As with many, Cassie revitalized a passive hobby of painting her own clothes during quarantine to ease the loneliness and develop a sense of peace while at home. However, it was the summer of 2021 when she decided to share her painted pieces on Instagram.
Although it was intimidating to go from posting pictures on Instagram to starting a small business, Cassie did just that this fall, and her confidence increased. Joining the ever-popular Clark Collective popups on Red Square, Cassie dabbled in selling her works. Since then, Cassie has painted and sold dozens of items at the pop-ups, and is excited to be a vendor at her first craft show in December!
“While I began strictly painting jeans, lately I have enjoyed branching out into other clothing items like canvas blazers, t-shirts and patches. I also have done some commissions to cover stains and patches to cover rips which is a great way to make your clothes last longer” – Cassie Mayer
All of FromCass4U clothing is sustainably sourced either from donations from friends and family, or thrift stores. Cassie uses acrylic paint combined with a fabric medium which is heat-set to make the pieces machine washable. Cassie continues to try new designs and fabrics in hopes of developing a sustainable business.
If you are looking for a unique and personalized gift or would like art done on your own clothing, please reach out to Cassie on her Instagram. Or, if in Plainville, Connecticut on December 12th, stop by the Benefit Holistic Fair for Plainville Food Pantry from 12-4pm.
Cassie’s favorite piece made recently for Rachel of Winklas Works was a tank top with a painted Furby patch hand-sewn onto it.
by Teresa Quinn, Entrepreneurship and Innovation Program Manager