
Some are:
Leaving a legacy…
Being their own boss…
Changing the world…
Teaching the next generation of entrepreneurs…
Sharing their knowledge…
Creating something new…



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Profile: David Yoselevsky, Clark Alum,'06
BLANK WALL SOLUTIONS

In the 2006 spring semester, Psychology major and Clark senior
David Yoselevsky enrolled in George Gendron’s course, The Art of the
New, after another professor recommended it. He had always been
interested in small business and was told the projects the course
required would be helpful for a second semester senior. When he got
to the final project for the course, he chose to combine his
interests in business and photography, and many evolutions later,
his final project has become his business,
Blank
Wall Solutions, LLC.
Yoselevsky runs Blank Wall Solutions, an online fine art photography
gallery which showcases work in a variety of styles, from New London,
Connecticut. Although his business is for profit, Yoselevsky said “a big
part of who we are is working with photographers, requiring no capital
investment on their part, to launch their careers and seriously advance
the standing of their photography career or hobby.” He added that
“unfortunately, it’s often difficult for people creating and making art
to make ends meet. If I can help with that, I will feel pretty good.”
In his course with George Gendron, Yoselevsky read many case studies
that explored how other people and companies had surmounted obstacles.
He said these helped him as he developed Blank Wall Solutions and
overcame roadblocks. “As I reached those points, thinking about how
other people analyzed their situations and overcame them gave me
encouragement and ideas for my situation.” He said his experience in
Gendron’s class helped bridge the gap between academia and the rest of
the world. “I found the program to be more about thinking and problem
solving, than about business–what’s going on, where are you in the
situation, what could be done, what needs to be done, how should you be
a part of it.”
Yoselevsky sees positive advancement in the future of Blank Wall
Solutions. He feels that he has a solid, growth friendly plan and idea.
His current goal is to see the library of images grow, both in volume
and style, which will always be important to the growth of Blank Wall
Solutions. There is also potential to expand into other forms of art,
but for the foreseeable future, he will stay true to the original idea
“connecting photographers doing great work with people looking for
fresh, new and exciting images.”

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